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MIDNIGHT OIL

BRAND IDENTITY
PACKAGE DESIGN

STORY

Midnight Oil is a candle brand that is inspired by the night owls, star gazers, late night study hours and everyone in between just trying to burn the midnight oil. The candle scents are based off of familiar smells such as coffee, whiskey, and tobacco; each smell has a few word poem that inspires them. The outside packaging is minimal, but when opened, an aurora and gold foil stars are shown surrounding the candle itself. The candle jar's amber confetti is inspired by oil itself and how it flows and melts within its droplets. 

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